Constant and Edwards Make Payne® Package Program a Success
With spring here and warmer weather right around the corner, your customers might be thinking about ways to keep cool. And, with the current economic climate, they’ll probably want to save as much money as possible. Two distributors have come up with a way to save time and money, and increase efficiency by offering their customers the Payne Package program.
Michael Constant, Totaline® area manager for Carrier Mid-Atlantic, and W.L. Edwards, regional aftermarket manager for CSD Southeast, both have extensive experience working with the Payne Package, and have offered their insights as to what makes the program so successful.
According to Constant and Edwards, the Payne Package program started as a sales event, but was so popular with the customers that now, several Payne Package sizes and combinations are offered on a regular basis. From one-and-a-half ton residential AC and HP packages to five-ton packages, the program makes it easy for the customer to get everything they need in one stop at their Totaline sales centers.
Customers interested in purchasing a Payne Package as opposed to individual components can find product information in fliers, advertisements, and in-store banners at their sales center. Additionally, counter sales associates are highly trained and ready to help customers find the Payne Package that meets their needs. After the customer chooses the appropriate size package, the counter sales associate then pulls all the necessary equipment and products for the job.
Each Payne Package is offered at a discounted price, as compared to purchasing each component for a job individually. “We went through and looked at each size to come up with everything the technician or installation crew would need to do the job,” Edwards said. “Then we built in a discount, so that the advantage of purchasing an entire package was clear.”
Constant agreed that the program was developed as a way for our customers to quickly get everything they need to install a Payne AC or HP system, and save some money in the process. “We offer the Payne Package as just another way for customers to get a really good bang for their buck,” he explained. “The prices on the equipment are already fantastic individually, but by offering everything in one package, it’s an even stronger value for our customer. This has been a huge success due to the team effort here in the Mid-Atlantic.”
“Customers are really receptive, and the Payne Package makes it easy for them to come in and get exactly what they need,” Constant added. “When the customer wins, we win, and the Payne Package is a huge value for their dollar.”
“We’ve used the Payne Package as a way of partnering with our customers to help make their businesses more successful,’ Edwards said. “By using this program, technicians know how to accurately price jobs, so there is less labor for them and no surprises for their customers,” he said.
“The Payne Package is a great economic alternative for our customers,” Edwards added. “We realize the economy is on everybody’s minds, so we want to make sure we can provide both the contractor and end-user with a good quality product at an affordable price.”
Edwards concluded by saying that the program’s success cannot be attributed to one particular area, but to the work of many. “The success of the Payne Package program is due to the efforts of everyone, from the local management team to people in the sales centers, CSR’s, purchasing, logistics, shipping and receiving, right down to the customers who order the product. This really is a team effort,” he said.
Is the Payne Package available in your region? Ask the friendly staff at your local Totaline sales center what they offer today. And while you’re there, don’t forget about FREE STUFF. Right now, when you purchase a Payne R-22 air conditioner and 10 installation items, you’re eligible to receive a FREE auto tumbler and flask gift set. To learn more about this and other great FREE STUFF offers, go to www.totaline.com.
Photos to accompany this release can be found at www.totaline.com/pressphotos.
About Carrier Corp.
Carrier Corp., headquartered in Farmington, Conn., is the world’s largest provider of heating, air-conditioning and refrigeration solutions. With 2008 revenues of $14.9 billion, Carrier has approximately 41,000 employees worldwide and operations in more than 170 countries. Carrier is part of United Technologies Corp., a Hartford, Connecticut-based provider of products and services to the aerospace and building systems industries worldwide. Visit www.carrier.com for more information.
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Posted April 1, 2009
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